Abax Advisory is a specialist consultancy building financial models for the real estate sector. It creates and reviews cash-flow, portfolio and fund models for investment managers, developers and advisors.
Company
Abax Advisory
Timeline
4 weeks
Role
Brand Designer
Sector
Professional Services
Project Overview
Abax Advisory needed a new brand identity with a sharp, corporate look. I designed the logo, typography, colour palette and stationery to build credibility in the real estate investment market and reflect the precision of the firm’s work.
Challenge
The brand needed to give a new, specialist services business the presence of an established brand. The identity had to feel precise and trustworthy to real estate investment clients, yet remain clean and simple. It also needed to work consistently across print, digital and client-facing touchpoints including dashboards and Excel documents.
