Boston Consulting Group (BCG) publishes regular research on the telecom, media and technology sector. It needed to turn these data-heavy findings into infographics that make its insights quick to grasp and easy to share online.
Company
Boston Consulting Group
Timeline
2 weeks
Role
Infographic Designer
Sector
Professional Services
Project Overview
I created a series of clear, on-brand infographics and social assets that turned BCG’s complex research findings into insights readers could grasp at a glance. They gave BCG engaging, shareable content to promote its reports across web and social channels.
Challenge
To distil dense financial and market data into visuals that were simple to read without losing accuracy. Each infographic also had to follow BCG’s strict brand guidelines and work across both web and mobile formats.
